The video put out by Posterworld.com gives a thorough spectrum of the products offered for the fan of any kind of poster, from famous stars, musicians to classic heroes of all types. The bands featured are some of the hottest players today, including the Foo Fighters, 2 Pac and many others. The smooth transition to the different genres of posers offered gives customers a good overview of the broad selection available. The company even offers fantasy and cartoon characters, like Betty Boop, that are icons for many. The products don't end with posters as the video clearly displays that band badges, stickers, car and movie posters are also available. The video itself was created by the talents of Dejan Seo and used the soundtrack to Top North Anthem with the artist being Mine + FS and Northern League.
The video showcases the site's offerings with just enough lag time that the customer can get a good look at the choices available and drops the extras in at the end nicely. It does not blare, move to fast or overwhelm the viewer which makes it an attractive advertisement. The music is well chosen as well to match the company's theme and gives an upbeat style to the store. In addition, the video work is solid and well represents the product with good close-ups, short blurbs on product choice and nice flow from one image to the next. In a little over thirty seconds, any customer will want to surf over to www.posterworld.com.au to browse their posters and various offers.
21 June 2009:Dejan found a cool place to buy audio loops for our videos.
20 March 2009: Coming soon, green project from IVEDC - electric bicycles
21 October 2008: Finished HSS marketing for SoftSecurity.
19 September 2008: IVEDC teams up with a mobile phone resource site: http://www.techjunkie.com.au/ with plans for video advertising to take place in mid-october.
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